Social Media Consulting

In our Web Digital Media Group, we provide comprehensive content planning services. Our social media consultants convene meetings to verify the accuracy of the information used in our digital strategy. 

We make sure to fully grasp your brand’s intended message, key points, target audience, and communication goals. Following this, we conduct a thorough analysis of your current social media platforms and digital strategy in comparison to your competitors. By benchmarking your performance against theirs, we identify areas for improvement. Additionally, our team delves into researching the current trends and behaviors of your target market. 

This enables us to determine the most suitable content channels, timing, and types of posts to use. Ultimately, this approach guarantees a social media strategy that aligns with a swift return on investment.

Following this, the Web Digital Media Group social media consultants develop a comprehensive content strategy. This strategy is typically integrated into a quarterly plan and adjusted as necessary based on real-time data feedback loops. 

The services provided in the content strategy encompass determining what to post, identifying the appropriate channels for publication, and scheduling precise posting times. Additionally, different content segments are tailored to engage various audiences, ensuring that users who interact with your content can relate to and connect with it. Naturally, we guarantee that the content adheres to a coherent storyline and that all content channels complement each other in driving users to your website, thereby enhancing traction and boosting subscriptions and sales.

Prior to implementing the strategy, we will conduct a client workshop where we will present our research findings and our solutions-oriented approach to you and your team. We always strive to keep our presentation grounded and easy to understand. However, we highly value your input and aim to incorporate any changes you suggest into the overall content plan to ensure your satisfaction as well as that of your consumers. If you have engaged us to establish your initial strategy and wish to take over the process thereafter, we will provide guidance on the best way to do so for your team. In the event that the content strategy involves creating new communication channels, we will provide training for your team on how to use them effectively in order to ensure an optimal user experience and customer service.

Before implementing our proposed strategy, a client workshop will be held where we will present our research findings and solutions-based approach. Our aim is always to keep things down-to-earth and easily understandable. Your input is highly valued, and any changes you suggest will be incorporated into the overall content plan for both yours and your consumers’ satisfaction. If you have enlisted us for setting up the initial strategy but wish to take over afterwards, we’ll guide your team on how best to proceed. Additionally, if part of the strategy involves creating new communication streams, we’ll train your team on their proper usage for optimal user experience and customer service.

After sharing our strategy with your team, we will integrate your suggestions and input into the larger digital campaign. We will consistently gather data and monitor the performance of your social media platform. Subsequently, we will compile this information into user-friendly reports that can influence your overall marketing campaign and product popularity and trends.

We can also advise your team on areas where users are encountering obstacles in the sales funnel and offer solutions for improvement. Upon receiving approval from your management, we will incorporate these adjustments into your quarterly content marketing plan.

Using the Web Digital Media Group as our framework, we aim to collaborate with you to enhance your digital presence and achieve marketing success.